Marketing Monday

Two girls surfing tiktok app on their cell phone

Marketing Monday: What is TikTok + 4 Content Strategies

Happy Monday all! The sun is shining, summer is almost here, and it’s a beautiful day to explore new ways to market your business! This week we’re talking about one of the most underappreciated platforms out there, TikTok.  What is TikTok? TikTok is the brainchild of former app Musical.ly and Chinese app Douyin. Musical.ly allowed …

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Micro & Nano Influencers | Marketing Monday

This week on Marketing Monday, we’re talking about Influencers. Specifically, micro influencers and nano influencers. What are they, why do you need them, and how do you find them. Plus, a case study showing how one business made micro influencers work for them. What are Influencers? Let’s start with the basics, an influencer is an …

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